Blurred Keys

…they’re likely to get caught in Ireland. As Shane Hegarty points out on the Present Tense blog…

Somehow, Glenda Gilson seems an appropriate start, so you send out a
press release in which you say that your bloggers are “…clearly nutty
about the Irish TV Presenter & Model”. You make “limited edition
Gilson fan packs”, which include t-shirts (”Just been on a benda with
Glenda”) and rabbit on about your salty snacks while you’re at it. On
the blog you put a gallery of things they’re “just nuts about”,
featuring only pictures of their salty snacks (which, I’m guessing, are
pretty much like any salty snack on the market).

And Mulley.net has more.

The Cleraun media forum continues next Monday, February 25, at 8pm to 9.30pm with Damien Kiberd chairing a session which will ask if financial journalists are too close to business.

Kiberd, who presents Down to Business on Newstalk, was a founder and former editor of the Sunday Business Post. He also currently writes a business column for the Irish edition of the Sunday Times.

The forums are free to attend and informal affairs. They are held near UCD at the Cleraun University Centre, 90 Foster Avenue, Mount Merrion. Cleraun is run by Opus Dei. For more see: www.cleraun.com.

CORRECTION: For a short time this post first said the above event was on ‘tonight’ rather then correctly saying ‘next Monday, February 25′. We are sorry for any inconvenience caused.

RTE’s career-changing reality TV program ‘No Experience Required’ restarts tomorrow, with positions for a sports photographer, a magazine editorial assistant, and a PR consultant

With the first contestants aiming to break into sports photography the program will feature photo agency Inpho.

Other media related companies due in the new series include Dublin based Kennedy PR, and Harmonia, publishers of U magazine, Woman’s Way, the Irish Tatler, and ‘Cara’ - the in-flight magazine of Aer Lingus.

Previous series included chances at entering tabloid journalism at the Irish Daily Star and the advertising industry with AFA O’Meara.

Prangle.ie, Ireland’s latest press release service website, is now open to journalists.

With a mixture of print journalism and internet developing, the project
is headed by Douglas Dalby (late of the Sunday Times), Fiachra Ó
Marcaigh, Paul Clerkin, and Michael Cunningham.

The list of PR firms that Prangle have signed up includes MRPA Kinman,
Q4, Drury, Murray Consultants, Slattery Communications, WHPR, Financial
Dynamics, Edelman, FleishmanEurope and SimpsonFT.

In contrast to the existing Irish press release website, Prangle is login-based with free
accounts for journalists and paid subscriptions for PR agencies.

The Dublin office of PR giant Edelman has just launched a blog at edelmandublin.com/blog.

It’s currently at the early stages (while browsing, we even noticed expanding sidebar links), and that the content will be media focused.

“It’ll typically consist of media news, stories and trends which grab our interest and contributions from various members of staff such as the piece on the site from Seamus Mulconry, our head of PA” commented Piaras Kelly, at Edelman Dublin.

Edelman’s clients in Ireland include Diageo, Pfizer, GlaxoSmithKline, Sustainable Energy Ireland, Forfas and bmi.

Recently, on his personally blog, Kelly posted analyses of the Edelman Trust Barometer from Ireland. The results show that the media is the third lowest trusted sector, just above the banking and insurance industries.